IAIA, LEA

IAIA, LEA  

DIPARTIMENTO DI ECONOMIA AZIENDALE  

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Titolo Data di pubblicazione Autore(i) File
Agro-food products, places and online experientiality: the Brand-Land connection via Web 2015 Iaia, Lea; Cavallo, Federica
ARE CYNICS MORE SOCIAL NETWORK DEPENDENT? EXPLORING YOUTUBE AND FACEBOOK USAGE 2020 Za, Stefano; Ceci, Federica; Masciarelli, Francesca; Iaia, Lea
Azienda vinicola Candido: quando la tradizione è customer-oriented anche oltreoceano 2018 Iaia, Lea
BPP MALL: l’e-commerce per le PMI locali, da un’innovazione della banca del territorio 2018 Iaia, Lea
Can social media improve stakeholder engagement and communication of Sustainable Development Goals? A cross-country analysis 2022 De Luca, Francesco; Iaia, Lea; Mehmood, Asad; Vrontis, Demetris
Communicating the stakeholder engagement process: A cross-country analysis in the tourism sector 2020 Iazzi, Antonio; Pizzi, Simone; Iaia, Lea; Turco, Mario
Communities of practice and value co-creation: the motivational engagement system of the Italian consortia 2020 Fait, Monica; Scorrano, Paola; Iaia, Lea; Cavallo, Federica; Maizza, Amedeo
CRM campaigns with choice for enhanced business process performance: The collectivist customers’ collaborative role for positive word-of-mouth 2019 Christofi, Michael; Thrassou, Alkis; Chebbi, Hela; Ahmed, Zafar U.; Grandhi, Balakrishna; Iaia, Lea
Cultural capital and online purchase of tourism services 2020 Quaglione, Davide; Crociata, Alessandro; Agovino, Massimiliano; Iaia, Lea
Da territorio a brand. Montalcino, Banfi e le traiettorie di crescita che innovano il settore vinicolo 2018 Iaia, Lea
Diagnosi della capacità competitiva delle PMI sui mercati internazionali: ideazione e sperimentazione di un software innovativo 2013 Iaia, L.; Maizza, A
Diagnosing the Competitiveness of SMEs on International Markets: Conception and Testing of an Innovative Software 2015 Iaia, Lea; Maizza, Amedeo; Cavallo, Federica
Do Social Media Engage Stakeholders Through SDGs Communication? Some Preliminary Results from a Cross-country Analysis 2021 Mehmood, A.; Hajdini, J.; Iaia, L.; Luca, De; F., Vrontis
Experiential marketing per il brand-land dei prodotti tipici: diventare marchio comunicando il territorio 2014 Iaia, L.; Fait, M.; Cavallo, F.; Scorrano, P.; Maizza, A.
Exploring the effects of Social Value on Social Network Dependence 2020 Za, Stefano; Ceci, Federica; Masciarelli, Francesca; Iaia, Lea
Family businesses, corporate social responsibility, and websites: The strategies of Italian wine firms in talking to stakeholders 2019 Iaia, Lea; Vrontis, Demetris; Maizza, Amedeo; Fait, Monica; Scorrano, Paola; Cavallo, Federica
FAMILY VS NO FAMILY BUSINESS IN WINE IDENTITY COMMUNICATION 2017 Iaia, Lea; Fait, Monica; Scorrano, Paola; Cavallo, Federica; Maizza, Amedeo
How Italian Agrifood products communicate their authenticity? The Brand-Land link investigated on the web 2018 Iaia, Lea; Fait, Monica; Maizza, Amedeo; Cavallo, Federica; Scorrano, Paola
HOW TO BUILD A MOTIVATIONAL SYSTEM FOR SOCIAL INNOVATION THROUGH THE KNOWLEDGE SHARING? BEST PRACTICES FROM THE AGRIFOOD NETWORKS 2020 Scorrano, Paola; Fait, Monica; Iaia, Lea; Mastroleo, Giovanni
Il caso Brunello di Montalcino 2013 Iaia, Lea